TEG brings the famous H&M to Albania for the first time, in true festive style and with dozens of lucky customers. The well-known Swedish brand now joins other international names that are represented in the shopping centers of BALFIN Group in Albania and North Macedonia.
Almost 1,000 fashion enthusiasts impatiently awaited the official opening of the H&M store. The most eager ones also received gift vouchers. The dedicated 2,000 m2 space at TEG is designed to provide a modern and welcoming customer experience through a wide range of clothing and accessories for women, men, youth, and children.
Thomas Estrany, Sales Manager for Albania at H&M, appreciated the presentation of the world giant in Tirana. “We are proud to celebrate with all of you, the opening of our first store in Albania. We are excited to welcome so many H&M fashion lovers to Tirana. Our customers are at the heart of everything we do, always offering the best combination of fashion, quality, and value consistently. We look forward to inspiring people to express their personal style. Congratulations to our team who made this possible and who will ensure that everyone in our store has the best possible shopping experience.”
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Meanwhile, Elda Hysenbelli, the CEO of ACREM, which manages the TEG shopping center, conveyed her satisfaction that the H&M offer is now in Albania. “With the addition of another key international partner, TEG shopping center is expanding its portfolio of brands. We are thrilled that TEG brings H&M to Albania for the first time. The H&M store is definitely an exciting addition to our mall. Therefore, I want to thank everyone who contributed to the success of this project,” she said.
President of the BALFIN Group, Samir Mane, and the Vice President of Retail, Julian Mane also attended the opening ceremony.
The inauguration was accompanied by a festive atmosphere and surprises for those present. The first three customers in line in the early hours of the morning won gift vouchers from H&M worth ALL 30,000, 18,000 and 12,000. The rest 500 customers received gift vouchers worth 1,200 ALL.
Tirana East Gate, home of H&M, is the most visited shopping center in the country. Meanwhile, in August of last year, East Gate Mall in Skopje also welcomed H&M for the first time in North Macedonia with an equally magnificent ceremony. With H&M in its shopping centers’ brand portfolio in Albania and Macedonia, BALFIN Group advances its mission to renew the fashion market through international partnerships.