Neptun has officially opened its newest store in the capital, near the Deliorgji complex on “Gjergj Fishta” Boulevard. This new store marks another milestone in Neptun’s expansion strategy and is a testament to the company’s commitment to staying close to its customers by offering advanced and personalized shopping experience.

Featuring modern spaces designed by a UK based agency specialized in retail, the new store introduces, for the first time in Tirana, the model of the “Neptun of the future”, a new approach that places customer needs and experience at the center.

What makes this concept innovative is the organization of products based on everyday functions like cleaning, cooking, entertainment, or smart home technology, allowing customers to easily explore what they need and benefit from clearer visual and functional orientation.

This is Neptun’s 31st store in Albania, part of a carefully designed strategy that combines local market analysis with the integration of digital technology. With each opening, including this latest one, Neptun aims to be closer to communities and residential centers, ensuring easier access, a wide product range, and fast service.

The new store also offers a natural blend of physical and digital experiences, with services such as Click & Collect, digital screens with localized information, and full online navigation available directly from within the store.

This opening reflects Neptun’s continuous dedication, alongside the broader vision of the BALFIN Group, to setting new standards in retail and across all the industries where it operates.